Here’s a roundup of useful resources and tips for the aspiring t-shirt entrepreneur from around the web. This time we are going to take a look at some tactics to grow your word-of-mouth marketing, how to pick the best price to sell your t-shirts at, how the officially licensed intellectual property use is changing in today’s world, how to assemble a great collection of fonts to use in your designing and a step-by-step method for starting your own t-shirt business.
Keep up on the latest tips and resources for the tee biz by following @teebiz on twitter
10 Cost-Effective Marketing Tactics To Grow Your Online Store’s Word-of-Mouth Referrals
Word of mouth is a powerful marketing channel for one simple reason – your customers do the advertising for you.
People love recommending things to others. If they had a great experience, they feel the need to let their friends know about it. If they love a product, they want everyone around them to try it, too. And the best part is, 92% of people trust recommendations they receive from friends.
But how can your store get word of mouth referrals from customers? Fortunately, this isn’t a closely guarded industry secret. This blog post will walk you through some cost-effective word of mouth tactics that will get more people talking about your brand or products.
The Price Is Right? How To Price Your T-Shirts
One of the major aspects of running a clothing brand is the pricing of your products. You’ll have to consider what price you can afford to sell at (while making a profit) and what price potential customers are willing to buy at.
You might be tempted to sell your t-shirts at the cheapest price possible, convinced that people will buy for that reason. However, keep in mind that price won’t be the determining factor for someone who’s making an emotional purchase.
The Rise Of ‘Officially Licensed’ Print-On-Demand T-Shirts
For years now (maybe even decades) – the print-on-demand t-shirt industry has benefitted from – and contributed to – and incredible amount of Intellectual Property Infringement.
That infringement went largely unnoticed – or was ignored – for a long time, but increasingly the victims (or potential victims) of such infringement have begun to stir, and to realising what is going on.
In response to that stirring, some new opportunities are springing up.
How to Navigate the World of Fonts
If you’re just getting into graphic design or other art that involves working with text, one of the most intimidating things can be learning to work with fonts.
There are endless resources for fonts online, and it can be overwhelming at first. But with a little research, you can find plenty of options for little to no cost so you can start building up your font library.
How To Start An Online T-Shirt Business: The Ultimate Guide
The t-shirt is a staple in casual wear and has been universally accepted by both men and women the last few decades. Not only are they a classic piece of casual wear, but t-shirts are a blank canvas for artists and entrepreneurs alike. Because of this, selling t-shirts online has become a popular business choice. For many entrepreneurs, starting an online t-shirt brand is a great and inexpensive way to start an online business, whether it’s your first, second, or tenth business.
a community rating system